OpenAI has officially launched its ChatGPT App Store, a major step toward turning the AI chatbot into a fully-fledged platform. The move, announced Wednesday, allows users to browse and install third-party tools directly within the ChatGPT interface. This isn’t just about adding features; it’s about building an ecosystem where developers can create interactive experiences and OpenAI can potentially unlock new revenue streams.
What’s Changing?
The core change is the introduction of an official directory for ChatGPT “apps.” OpenAI has also rebranded its existing “connectors” – tools that pull data from external services like Google Drive or Dropbox – under the same “app” umbrella. This includes renaming categories such as “deep research connectors” to “apps with deep research.”
Crucially, OpenAI will leverage user data for model training if users have the “improve the model for everyone” setting enabled. This means that while convenience increases, so does data collection. Users should be aware of how their interactions within these apps may contribute to OpenAI’s ongoing AI development.
New Apps and Expanded Access
Several existing integrations have expanded their reach. Spotify in ChatGPT, previously limited to certain regions, is now available across the UK, Switzerland, and the EU. New additions include an Apple Music app, allowing users to search for music, create playlists, and manage subscriptions directly within ChatGPT. Another launch is the DoorDash integration, which turns meal inspiration into an immediately shoppable cart.
These integrations signal a shift from ChatGPT as a standalone chatbot to a central hub for various services.
The Bigger Picture: Monetization
OpenAI hasn’t fully explained how this app store will translate into profits. The company states it’s “exploring additional monetization options,” including digital goods. This implies a future where developers might sell premium features within their ChatGPT apps, with OpenAI taking a cut.
The app store isn’t just about features; it’s a strategic move to transform ChatGPT from a novelty into a viable business platform. OpenAI is laying the groundwork for an ecosystem where AI-powered tools and services can thrive, all while expanding the company’s reach and potential income.
